2017 Campaign Hero: Juliana Campbell, Food Services


How long have you been involved with the UBC Community United Way Campaign?

Seems like I’ve been involved forever… in years past, I have been involved behind the scenes with the campaign, helping colleagues with events, posters, jeans day, anything that is needed. This is the first year that I have been directly involved with the committee. It has been amazing to connect with the passionate people who drive the campaign. I feel lucky to represent Food Services and its generous support for UBC United Way.

Why do you volunteer for this cause?

I have always loved the idea of supporting our local community. I buy local and attend farmer’s markets. What I love most about United Way is that they help kids, seniors and families in the community.

What is your fondest memory from your involvement with the campaign?

There are so many fond memories, from Haunted Halloween, Campus Wide 50/50 to Education Bake Sale. There is often a different ask – sometimes small, sometimes big and always inspiring. Everyone aiming for the same goal!

This year we introduced the Care Cookie for the annual Customer Participation event. Cookies were $1 and 100% went directly back to the campaign. Contribution from the event doubled this year and proved that a little cookie could go a long way!

What is your goal for next year? What would you like to see happen?

I would like to see an increase in donations for online pledges. Offering an option to contribute online for jeans day was quite simple—forgetting to bring cash to contribute may be a thing of the past. See you next year!